1962 ... very cozy!

... trying to imagine salesman techniques for selling a family fall-out shelter(?) Was there a Wilford Brimley type who spoke gently of responsibilities and a divine duty to survive?
Alternatively was there was a maniac, beatnik George Carlin type; reciting Ferlinghetti poetry. Spouting beat " The End of ALL - Daddy-O! Not just the end of the movie or the end of the road - but the end of all things. The complete and total...POW!" 

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